SEMrush Review A SEM Tool to Research Competitor Keywords
#SEMrush Review A SEM Tool to Research Competitor Keywords
Have you been looking for an SEO tool that can help you conduct keyword research, track keyword rankings backlinks, check, check competitor ranks, and do a full SEO audit of your blog to carry out.
- If so, let me introduce you to a tool that I have been using for over 7 years
- that many professional bloggers and SEO agencies rely on. The tool I'm talking about is SEMrush.
I often get asked this question:"Should I start using SEMrush?"
I will answer this question in my review, but for that I want to give you some details about my SEMrush experience.
Quick Background:
You can skip this section, but it's an important point for homemade SEOs.
When Algorithm was hit by Google Panda and the June 2019 update, I had to completely change the way I approached my SEO strategy. I realized that instead of just writing content that readers loved, I needed to make sure my content was liked by search engines too!
Must Read
- Grab SEMrush 30 Day Free Trial (Pro Account) worth $ 99.95: unbiased SEMrush Review 2020
- SEMrush Black Friday deal: 3 limited-time offers [including 30% discount]
- How to use SEMrush to find profitable keywords and research Great content for your website
Grab Your 30 Days FREE SEMrush Pro Account ($ 99.95 Value)
1. This is when I started to learn more and more about search engine optimization and link building.
I managed to restore from Panda And during that process I learned the importance of data-driven SEO.
I had to ask myself what I had done that made the Google algorithm hit my site so hard.
The answer was right on my analysis statistics board. Aside from thin content, I had ignored the importance of keyword research.
I quickly learned that having quality content was not enough! I also had to build quality links, conduct timely audits on my site's SEO, and pay attention to a few other important factors.
I've tried using a lot of tools in the process (including Mangools, Ahrefs, SEMrush and a few more). While they all worked well, I liked SEMrush most because of the great features and the way I could do all my SEO work in one place.
I can get just one dashboard with everything done . I'll show you what I mean in a moment.
Before moving on to my SEMrush reviewtrial, it's important to let you know that my knowledge of SEO is self-taught throughand error use and by paying attention to the latest SEO industry updates.
Note: If you browse SEO category, you can find the latest information from the SEO industry.
2. What is SEMrush? - A hands-on review
Let's see why SEMrush is such a great SEO tool and a favorite of millions of users.
SEMrush makes it very easy to find which keyword your site (or other site) is ranked for. In short, it makes keyword research a breeze.
Once you're done with your keyword research, you can add keywords and track their rankings in all major search engines based on geographic location.
I emphasize the geographic location feature because it is important for those targeting specific countries such as Spain, UK, Australia, India, USA, etc. For a global blogger you can also use this feature to see how your site is in certain countries ' search engines.
It's an essential search engine marketing (SEM) tool that I think every serious blogger and internet marketer should have in their SEO arsenal.
SEMrush is a product of the creator of SEOQuake, a popular SEO add-on for Firefox.
At the time of writing,
SEMrush has over 130,000,000 domains and
over 800,000,000 keywords in their database.
With SEMrush you can find all keywords for which an existing web page on the internet has a ranking. You can also find more statistical details about specific keywords and related keywords that you can rank for.
Grab Your 30 Days FREE SEMrush Pro Account ($ 99.95 Value)
3. Sounds a bit confusing?
Here's a screenshot that justifies my statement that SEMrush is marketers essential for all bloggers and serious internet:
Let me walk you through the process ...
Note: You can use it for any site. Serious Internet marketers are encouraged to try their competitors' sites.
All I need to do is add the domain name at the top, and here's the information I receive:
Let me explain some of the fields on this report page ...
Keyword: the keyword for that specific ranked page.
Pos: the keyword position of it in the specified search engine. In this example, I selected Google's US database (default), but you can also change it to other locations and search engines. You can also use the free keyword monitor for verification.
Volume: Number of exactly matching searches for that keyword in the local search. In this example I used Google's American database again. (This data was collected using the Google Keyword Planner tool, which I also checked for myself.)
CPC: Average cost-per-click for the keyword.
URL: corresponding URL to which that keyword will generate traffic.
Com: This shows advertiser competition for that keyword. A lower number means less competition and a higher number means more competition for that term. (How can a search engine marketing tool be complete without a competition check?)
Results:results Search engine. (A lower number is better here.)
Trend: This is a column that I find very interesting. To find profitable keywords,you need to make sure that the traffic trend for that keyword doesn't die. This column shows the search trend for that keyword from the past 12 months.
In addition to all the information resulting from our search, there are two columns that interest me most as a blogger.
Here you will find the top 200 organic keywords for that domain and you will also receive a detailed backlink report for each domain along with the link's anchor text.
For me, the most interesting factor here is the ability to find the best keywords that drive traffic to any domain. For a serious marketer or company, knowing the key words of a top competitor is the holy grail.
4. SEMRush Features: A Complete Walkthrough
As I mentioned earlier, SEMRush is packed with features and to make it easier for you to navigate, I share below about the main features of SEMRush you should know.
KeywordTool
MagicAside from the keyword research technique I shared above, you can always use the conventional way to search keywords with the SEMRush keyword magic tool.
You quickly get statistics such as search volume, keyword difficulty, competition density, SERP features, cost per click. Try the Magic Keyword tool related feature, which will help you discover keywords that you might otherwise have missed.
After selecting the keywords you want to work with, you can move those keywords to the keyword analysis tool. The auto-grouping and seed keywords feature helps you group the cluster of keywords you chose in phase 1.
Pay close attention to the click column as this will help you understand how many clicks to expect for your target keyword after ranking for # 1. This step saves a lot of overhead as you continue to produce content.
Site Audit:
This is another popular feature of SEMRush that is not used for your own sites or if you are an SEO agency you can run and create a white label report for your clients. To improve the technical SEO of your website, a single site audit may reveal a plethora of SEO changes that you can make to the target site to significantly improve rankings.
You have the option to perform an SEO site audit for desktop or mobile separately. Each report can be exported in .pdf or Excel format for your SEO team to take action.
Position tracking Mobile app
SEMRush also has a mobile app that allows you to view your keyword position from the comfort of your mobile app. This is another feature that I haven't found in any other SEO suite yet.
The app is currently available for the Android and iOS version, coming soon.
So back to the original question,
"Should I start using SEMrush?"
My answer:
YES !!!
Why should you start using the SEMrush tool right away?
As bloggers, we work day and night to write posts hoping to drive more traffic to our blog. But we often don't focus enough on how we generate that traffic. If you check your analytics, you will realize that only a few of your blog posts contribute all the traffic to your blog.
But when you use the SEMrush SEO tool, you can find keywords that drive traffic to your competitor's website and you can write quality content based on those keywords. This will help you get a better position for certain target keywords in your niche.
If you want to try it out and see how well it can work for you, they offer a 14-day free trial.
SEMRush pricing: Which SEMrush plan is best for you?
SEMRush offers multiple plans for different usage situations, and you can choose the one you want to start with.
Pro plan
Guru plan
Business plan
Enterprise plan
SEMrush works best with the PRO account if you are an individual (since you get a full report), but for a beginner if you're new to search engine marketing (SEM) research, you can always start the free trial.
For agencies, the Guru plan offers all the bells and whistles, such as Branded PDF reports.
Once you get used to the different features, you can upgrade to the PRO account for a full, detailed analysis of each website (like yours and your competitor's).
Sign up here: Free trial account for SEMrush
Note: You can upgrade or downgrade a plan at any time.
I hope this SEMrush review has helped you understand the benefit of this great search engine marketing tool. Always remember that SEMrush (or any other SEM tool) is useful for research and analysis, but in the end it's your hard, smart and quality work that ultimately puts you at the top.
Do you have experience with SEMrush? How has your experience used it to boost your website's SEO? Let us know in the comments!
Do you know someone who can take advantage of this excellent tool? Share this review with them on Facebook SEO Group, Twitter or Linkedin!
Here are a few handpicked articles you can read:
Grab Your 30 Days FREE SEMrush Pro Account ($ 99.95 Value)
5. Hereafter SEMrush Review: A SEM Tool to Research Competitor Keywords
Have you been looking for an SEO tool that allows you to do keyword research, track keyword rankings backlinks, check competitor ranks to check and perform a full SEO audit of your blog?
If so, let me introduce you to a tool that I have been using for over 7 years that many professional bloggers and SEO agencies rely on. The tool I'm talking about is SEMrush.
I often get asked this question:
"Should I start using SEMrush?"
I will answer this question in my review, but for that I want to give you some details about my SEMrush experience.
Quick Background:
You can skip this section, but it's an important point for homemade SEOs.
When ShoutMeLoud Core Algorithm was hit by Google Panda and the June 2019 update, I had to completely change the way I approached my SEO strategy. I realized that instead of just writing content that readers loved, I needed to make sure my content was liked by search engines too!
This is when I started to learn more and more about search engine optimization and link building.
I managed to restore ShoutMeLoud from Panda And during that process I learned the importance of data-driven SEO.
I had to ask myself what I had done that made the Google algorithm hit my site so hard.
The answer was right on my analysis statistics board. Aside from thin content, I had ignored the importance of keyword research.
I quickly learned that having quality content was not enough! I also had to build quality links, conduct timely audits on my site's SEO, and pay attention to a few other important factors.
I've tried using a lot of tools in the process (including Mangools, Ahrefs, SEMrush and a few more). While they all worked well, I liked SEMrush most because of the great features and the way I could do all my SEO work in one place.
I can get just one dashboard with everything done . I'll show you what I mean in a moment.
Before moving on to my SEMrush reviewtrial, it's important to let you know that my knowledge of SEO is self-taught throughand error and by paying attention to the latest SEO industry updates.
Note: If you browse ShoutMeLoudSEO category, you can find the latest information from the SEO industry.
What is SEMrush? - A hands-on review
Let's see why SEMrush is such a great SEO tool and a favorite of millions of users.
SEMrush makes it very easy to find which keyword your site (or other site) is ranked for. In short, it makes keyword research a breeze.
Once you're done with your keyword research, you can add keywords and track their rankings in all major search engines based on geographic location.
I emphasize the geographic location feature as it is important for those targeting specific countries like Spain, UK, Australia, India, USA etc. For a global blogger you can also use this feature to see how your site is in certain countries ' search engines.
It is an essential search engine marketing (SEM) tool that I think every serious blogger and internet marketer should have in their SEO arsenal.
SEMrush is a product of the creator of SEOQuake, a popular SEO add-on for Firefox.
At the time of writing,
SEMrush has over 130,000,000 domains and
over 800,000,000 keywords in their database.
With SEMrush you can find all keywords for which an existing web page on the internet has a ranking. You can also find more statistical details about specific keywords and related keywords that you can rank for.
Sounds a bit confusing?
Here's a screenshot that justifies my statement that SEMrush is marketers essential for all bloggers and serious internet:
Let me walk you through the process ...
Note: You can use it for any site. Serious Internet marketers are encouraged to try their competitors' sites.
All I need to do is add the domain name at the top, and here's the information I receive:
Let me explain some of the fields on this report page ...
Keyword: the keyword for that specific ranked page.
Pos: the keyword position of it in the specified search engine. In this example, I selected Google's US database (default), but you can also change it to other locations and search engines. You can also use the free keyword monitor for verification.
Volume: Number of exactly matching searches for that keyword in the local search. In this example I used Google's American database again. (This data was collected using the Google Keyword Planner tool, which I also checked for myself.)
CPC: Average cost-per-click for the keyword.
URL: corresponding URL to which that keyword will generate traffic.
Com: This shows advertiser competition for that keyword. A lower number means less competition and a higher number means more competition for that term. (How can a search engine marketing tool be complete without a competition check?)
Results:results Search engine. (A lower number is better here.)
Trend: This is a column that I find very interesting. To find profitable keywords,you need to make sure that the traffic trend for that keyword doesn't die. This column shows the search trend for that keyword from the past 12 months.
In addition to all the information resulting from our search, there are two columns that interest me most as a blogger.
Here you will find the top 200 organic keywords for that domain and you will also receive a detailed backlink report for each domain along with the link's anchor text.
For me, the most interesting factor here is the ability to find the best keywords that drive traffic to any domain. For a serious marketer or company, knowing the key words of a top competitor is the holy grail.
SEMRush Features: A Complete Walkthrough
As I mentioned earlier, SEMRush is packed with features and to make it easier for you to navigate, I share below about the main features of SEMRush you should know.
KeywordTool
MagicAside from the keyword research technique I shared above, you can always use the conventional way to search keywords with the SEMRush keyword magic tool.
You quickly get statistics such as search volume, keyword difficulty, competition density, SERP features, cost per click. Try the Magic Keyword tool related feature, which will help you discover keywords that you might otherwise have missed.
After selecting the keywords you want to work with, you can move those keywords to the keyword analysis tool. The auto-grouping and seed keywords feature helps you group the cluster of keywords you chose in phase 1.
Pay close attention to the click column as it will help you understand how many clicks to expect for your target keyword after ranking for # 1. This step saves a lot of overhead as you continue to produce content.
Site Audit:
This is another popular feature of SEMRush that is not used for your own sites or if you are an SEO agency you can run and create a white label report for your clients. To improve the technical SEO of your website, a single site audit may reveal a plethora of SEO changes that you can make to the target site to improve rankings significantly.
You have the option to perform an SEO site audit for desktop or mobile separately. Each report can be exported in .pdf or Excel format for your SEO team to take action.
Grab Your 30 Days FREE SEMrush Pro Account ($ 99.95 Value)
Position tracking Mobile app
SEMRush also has a mobile app that allows you to view your keyword position from the comfort of your mobile app. This is another feature that I haven't found in any other SEO suite yet.
The app is currently available for the Android and iOS version, coming soon.
So back to the original question,
"Should I start using SEMrush?"
My answer:
YES !!!
Why should you start using the SEMrush tool right away?
As bloggers, we work day and night to write posts hoping to drive more traffic to our blog. But we often don't focus enough on how we generate that traffic. If you check your analytics, you will realize that only a few of your blog posts contribute all the traffic to your blog.
But when you use the SEMrush SEO tool, you can find keywords that drive traffic to your competitor's website and you can write quality content based on those keywords. This will help you get a better position for certain target keywords in your niche.
If you want to try it out and see how well it can work for you, they offer a 14-day free trial.
SEMRush pricing: Which SEMrush plan is best for you?
SEMRush offers multiple plans for different usage situations, and you can choose the one you want to start with.
Pro plan
Guru plan
Business plan
Enterprise plan
SEMrush works best with the PRO account if you are an individual (since you get a full report), but for a beginner if you're new to search engine marketing (SEM) research, you can always start the free trial.
For agencies, the Guru plan offers all the bells and whistles, such as Branded PDF reports.
Once you get used to the different features, you can upgrade to the PRO account for a full, detailed analysis of each website (like yours and your competitor's).
Sign up here: Free trial account for SEMrush
Note: You can upgrade or downgrade a plan at any time.
I hope this SEMrush review has helped you understand the benefit of this great search engine marketing tool. Always remember that SEMrush (or any other SEM tool) is useful for research and analysis, but in the end it's your hard, smart and quality work that ultimately puts you at the top.
Do you have experience with SEMrush? How has your experience used it to boost your website's SEO? Let us know in the comments!
Do you know someone who can take advantage of this excellent tool? Share this review with them on Facebook SEO Group, Twitter or Linkedin!
Here are a few hand-picked articles you can read next:
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