Semrush Pricing and Free Trial in 2021
Semrush Pricing and Free Trial in 2021
Semrush is the best all-in-one search tool for keyword research, competition analysis and position tracking. If that's what you're in the market for, Semrush is your number one option.
Pros Research analysis
for Keyword Tool to discover popular paid campaign keywords and high volume keywords to target with SEO tool to
Competitive Identify your best competitors and spy on their online marketing tactics
Excellent keyword tracking tool to check Google over the course of the time
Cons
DeepCrawl and Screaming Frog are superior for on-page SEO audits
Ahrefs is slightly better for backlink analysis
More expensive than free tools like Google's Ads Keyword Planner
What is Semrush?
Semrush is the best all-in-one search tool for keyword research, competition analysis and position tracking. Hundreds of thousands of marketers are using the features to drive more online search traffic. The platform contains dozens of tools to support SEO, content marketing, market research, advertising and social media marketing.
Semrush Full Review: Pricing, Features & Competitors
Semrush is an extremely popular, best-in-class solution for any digital marketer managing paid or organic searches. Founded in 2008, the company has grown to more than 6 million users and 650 employees.
Pricing and Cost
SemrushSemrush pricing starts at $ 119.95 per month. This is how much Semrush costs for one user:
Customers who pay annually receive a 16% discount on the monthly Semrush prize. The company also offers two add-on services: listing management for $ 20 / month and competitive intelligence for $ 200 / month.
Semrush Plan Comparison and Free Trials
Here is a Semrush plan comparison along with links to free trials of each. We've partnered with Semrush to offer a 14-day Pro Plan free trial.
Although not actively advertised, there is also a free SEMrush subscription that offers limited access to the platform.
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Semrush Features
All Semrush plans come with over 28 different tools that will help your website drive more search traffic. Below is an overview of Semrush's features.
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How to use the 3 best Semrush features
To keep it simple, let's focus on the three essential Semrush features that are really exceptional compared to alternatives and the biggest impact will affect your organization. Understanding these features and how to use them is the best way to determine if Semrush is the right solution for you.
# 1: Keyword Search
Top Feature Semrush is a super effective keyword research tool. For paid search results, this helps you identify popular search terms and refine your CPC bids. For organic search, this helps you identify high-volume keywords that are easier to rank for.
The indispensable keyword research offering in Semrush is aptly called the Keyword Magic Tool. This tool allows you to enter any keyword and Semrush provides a huge list of related search terms with the corresponding search volume, search trend, target cost per click, difficulty, organic search competition and SERP features. Semrush organizes the keywords into categories to make it easier to focus your research. You can also view broad matches, keyword phrases and exact matches.
Once you've found the new keywords you want to target, you can add them to a list and export them for further analysis or upload them to Google Ads. Here is an example of the Keyword Magic Tool result for the keyword "hello fresh":
2: Competitive Analysis
Top Feature It's easy to use Semrush to discover the websites you compete with most in online search, identify the keywords where they outdo you, and spy on their online advertising tactics.
In the image below, you can see Semrush's competitive positioning map for TechCrunch. Competitors are plotted based on the number of keywords and traffic. This is a quick and effective way to identify your online competitors.
From this report, you can click to compare your website's top-performing keywords against your competitors' top-performing keywords. The most valuable benefit of this analysis is finding high volume keywords where competitors score well and you don't.
In the keyword Gap report below, you can see that TechCrunch does not score for the keyword "amd news". The report also shows that one of the company's top competitors, The Verge, holds first place in the overall standings. This keyword has 27,100 searches per month and is one that TechCrunch should be targeting with its SEO efforts.
In addition to organic search intelligence, Semrush provides insight into the paid search tactics of competing websites. For example, TechCrunch can get competitive information about the keywords The Verge targets, how much they pay, and view the ad text The Verge is using. This Advertising Research report shows Google search ads that The Verge actually used.
If you are interested in using other tools for competitive keyword research, check out this breakdown of the six best tools for keyword research competitors.
Top Feature # 3: Keyword Rank Tracking for SEO
Once you've identified your top keywords, you need a way to track how well your website ranks for them in search results.
Semrush's Rank Tracking tool tells you how well pages on your site rank over time for specific keywords of your choice. The Position Tracking tool also makes it easy to spot major positive or negative shifts in your organic search results.
Here's how it works: Depending on your subscription level, you upload a certain number of keywords that Semrush automatically searches on Google every day. Next, Semrush records your SERP rank for each keyword and summarizes the data in the report.
To get the most out of the tool, we recommend uploading a combination of keywords from the list below:
Brand-related keywords
Short-tail keywords
Middle-tail keywords
Long-tail keywords
Keywords for different product or service categories
Good resources for this can be found Google Analytics, Search Console and advertisements. Semrush allows you to tag any keyword you upload and then filter the reports by category. For example, you can only tag and monitor the performance of your brand keywords.
As in the Semrush Position Tracking report below, you will see a visibility score for your selected keywords. This visibility score is a summary of how your keywords rank every day: 100% means that you are in the first organic position for all of your keywords, while 0% means that none of your keywords are in the first 100 results. In addition to the visibility score, you can also see the average position of your keywords and the distribution of rankings.
A super handy feature of this report is that Semrush captures all known changes to Google's search algorithm. You can see the Google logos in the above report, each recorded on the date of the algorithm change with a description of what specifically changed.
If you're interested, you can read this comprehensive guide to keyword rankings from our list of the top three keyword rankings tools.
Semrush Tutorials
We've put together some Semrush tutorials that explain how to use the main Semrush tools:
Package Overview Semrush Alternatives and Competitors
Semrush competes with various search software tools. For a full overview of the landscape, watch this analysis of the SEMrush competitive. These are the best Semrush competitors by category.
SEMRush vs. Ahrefs
SEMRush and Ahrefs are the two most popular all-in-one SEO solutions used by digital marketers. Both tools offer a wide variety of components for keyword rank tracking, backlink building, on-site technical audits, and competitive analysis.
The main difference between the tools is their standout feature:
Semrush is excellent for keyword research and keyword rank tracking.
Ahrefs is great for building backlinks and monitoring your backlink profile.
At SoftwarePundit we use both Semrush and Ahrefs. However, if you have to choose between Semrush and Ahrefs, we recommend that you choose based on the standout feature you need. For an in-depth analysis, see this breakdown of Ahrefs vs. Semrush.
Semrush vs. AccuRanker
Semrush and AccuRanker are both exceptional keyword tracking solutions. The main difference between these SEO tools is the breadth of their offering.
Semrush is an all-in-one SEO solution that comes with tools for keyword rank tracking, competition analysis, backlink analysis, on-site technical audits, and more.
AccuRanker is laser focused on keyword position tracking. As a result, AccuRanker is about half the price of Semrush.
If you need an all-in-one SEO tool (i.e. you don't have one yet) then go for Semrush. If you specifically need a keyword ranking tool, you will be very happy with AccuRanker.
Other Semrush competitors
We have analyzed Semrush against other competitors. Click on the links below to read our in-depth comparisons:
Is Semrush Right For You?
If you are looking for a professional yet affordable tool to add accuracy and intelligence to your paid and organic search tools, Semrush is a great choice. It's a good idea if your primary needs are keyword research, competitive analysis, and keyword placement tracking.
If instead you're focused on link building, we recommend Ahrefs. However, if you need a tool to help with on-site SEO improvements, we recommend a crawler like DeepCrawl or Screaming Frog.
Semrush Pricing Plans: Pro Vs Guru Vs Business - Which One Is Right For You
Written by Anil Agarwal / In Group SEO Tools / Updated Jan 17, 2021
I always suggest one thing to new bloggers - "if you want to make money from your blogs , invest first ". I've been blogging for over 15 years now and I make a decent income from blogging so I know that's a great suggestion.
Majority of bloggers fail to monetize their sites because they don't make a serious effort. If you invest money in design, SEO or content, you will view your blog more like a business and then you will start to get real results (i.e. money).
If you want me to tell you ONE big factor behind building a profitable blog, it's website traffic. You don't make money without traffic. It's that simple.
And not just any traffic, it has to be search engine traffic. The more visitors you get from Google, the more opportunities you get to increase your blog's income.
If you're thinking about investing money in SEO, I have a great recommendation for you: Semrush. It is the # 1 SEO tool currently used by more than 6 million people around the online world.
Semrush is not just an SEO tool, they have many useful tools around advertising, content marketing and social media marketing.
Click on this link to try the Semrush Pro version for free for the next 30 days (worth $ 119.95).
If you are wondering what Semrush has to offer you can read these 2 articles.
Semrush Case Study: How One SEO Tool Increased My Blog Traffic by 15% in 30 Days
The Ultimate Semrush Review (With Screenshots): Why Do You Need It?
Once you read the above two articles, you will get a good idea of what it is and how it will help you drive your search engine traffic and, more importantly, sales.
If you already know Semrush, you may know that they have different pricing plans. In this article, you'll find Semrush Pro vs Guru vs Business plans so you can easily know which one is best for your blogging or SEO needs
How much does Semrush cost? Semrush Pro vs Guru vs Business
1. Semrush Pro
This is Semrush's starter pricing plan. If you are a beginner on a budget and run a blog or website, this plan is sufficient for you.
It will only cost you $ 119.95 a month and you can do everything from competitor analysis to keyword research to site audit.
Exclusive Deal: For a limited period of time, for BloggersPassion readers only, I am offering your Semrush Pro account completely free for 30 days. You don't have to pay a cent to try their service for 1 month. Click on this special link and you can grab it 1 month for free. Do not miss this opportunity if you want to try Semrush for free.
Why would you go for it?
With the Semrush Pro account, you can get the following things.
Results per report: 10,000
reports per day: 3000
projects: 5
Keywords to track: 500
pages to crawl: 100,000
50 profiles for monitoring and 10 profiles for posting
Scheduled PDF Reports: 5
Cost: $ 119.95 per month
With Semrush pro account you can access many more features including:
Keyword
research Organic research research
Advertising
Backlink analysis
Estimate traffic from any site
Check keyword difficulty
Domain to domain comparison
Track all keyword rankings
Site audits
But you don't have access to " historical data "with Semrush pro accounts. Now let's talk about the Semrush guru account.
If you are wondering what Semrush looks like in general, check out the screenshot where you can see the dashboard.
As you can see from the screenshot above, you will find that Semrush displays all information from backlink audit to brand monitoring to On Page SEO Checker for your overall website visibility in search engines.
You can also check out their sidebar (below screenshot) to learn more about what you can do with it.
See that? Semrush gives you access to a TON of tools and features that can help you boost your overall website search engine traffic and sales with ease.
So what are you waiting for? Give it a try and see the results for yourself.
2. Semrush Guru
With Semrush Guru account you can do everything you can do with Semrush pro account along with access to historical data for 143 databases including 11 databases dating back to January 2012.
So, if you want to pull information from 2012 to get better SEO data and help your clients, this plan is for you.
Why would you go for it?
With a Semrush Guru account, you can get the following things.
Results per report: 30,000
reports per day: 5000
projects: 15
Keywords to track: 1500
Pages to crawl: 300,000
Social media profiles: 100 (for review) and 30 for posting
Scheduled PDF Reports: 20
Branded PDF Reports
Historical Data
Cost: $ 229.95 per month
With a Semrush Guru account you can access all of the following features.
Any feature of Semrush Pro account and
historical data with files from early 2012
What is the difference between Semrush Pro and Guru?
The historical data allows you to view past data for any query you enter in Semrush. The Pro level allows only live data or the most current information about the search query entered.
Exclusive deal: You can use this special link for 14 days free to try a SEMRush guru account. Make sure to use it for the next 2 weeks, see the results for yourself and if you are not satisfied just cancel your account. So you don't lose anything!
Quick note: By using the link above you will have access to Semrush guru account for free for 14 days and this deal is only available to YOU (BloggersPassion readers). Semrush usually does not provide free trials for their Semrush guru account. So use it to your advantage before the offer ends.
3. Semrush Business
With Semrush Business account, you get every feature you get from Semrush Guru Plan, along with additional features such as multi-user management, access to product listing ads and even greater data.
This is perfect for small businesses, SEO experts and agencies. You also get bigger data access like 5000 keywords to track 1 million pages to crawl and many more things like that that can be really useful for you and your team to manage bigger SEO needs.
Why would you go for it?
With a Semrush Business account you can get API access to AMP controls in Site Audit, Additional calendars in Marketing calendar.
Results per report: 50,000
reports per day: 10,000
projects: 40
Keywords to track: 5,000
pages to crawl: 1,000,000
Social media profiles: 300 for monitoring and 50 for posting
Scheduled PDF reports: 50
White label PDF Reports
Historical Data
ProductAds
ListingMulti-User Management
Quick Note: Guru & Business Historical Data includes 130 databases dating back to January 2012 and 15 new regional databases dating back to December 2013 and beyond.
Cost: $ 449.95 per month
With a Semrush business account, you also have API access to AMP controls in Site Audit, Additional calendars in Marketing calendar.
Every feature of the Semrush Pro account
Historical data with files from the beginning of 2012
Ads with product listings and
management for multiple users (you can let multiple users manage your Semrush account at the same time) So
This pricing plan is perfect for SEO agencies that have a team of SEO experts to manage their SEO needs.
What are product listing ads and why should I care?
Only the Semrush business account gives you access to product listing ads and if you're wondering what they are, let me explain.
Product listing ads are ads that companies or businesses pay to Google to show their "product ads" for specific search terms.
Check out the following screenshot for an understanding.
See that? When you enter the search term 'best laptops in India', Google will display the sponsored ads for specific products. These are called product listing ads.
You can use these product listing ad keywords to increase sales and traffic to your own businesses. For example, if you run a tech-related website and advertise laptops, cell phones, and tablets (to monetize affiliate marketing), you can use those product listing ads keywords to increase the revenue of your website.
You can use that vital information to also drive more leads and sales to your customers' websites and businesses.
Semrush Pro vs Guru: Which One Is Best?
Semrush Pro vs Guru: The Feature Summary
Let's break down some of the features of Semrush Pro and Guru so you can get a good idea of which one works best for you.
1. Semrush Pro Features
While we like Semrush for so many reasons, here are some of the BIGGEST benefits of using a Semrush Pro account.
Keyword Research
Position Tracking
Site Audit
Now let's talk briefly about each of them so you know why Semrush Pro is a great SEO tool even for beginners.
Keyword: ResearchOne of the best features of Semrush Pro is the ability to easily find highly profitable keywords no matter what industry you are in. You can find all keyword statistics such as top search results, competition analysis, relevant keywords along with search volume, keyword CPC and so on.
Position Tracking: Conducting keyword research is one thing and actually ranking for the keywords is another. If you really want to improve your search rankings, you should always keep an eye on your keyword positions so that you can adjust the content accordingly (also to find the strengths and weaknesses of your blog pages).
Site Audit: Site Audit is an incredible feature of Semrush that makes it easy to find and fix all your website problems. Whether it's technical or SEO related issues, if you want to find and fix all the issues that are preventing your website from getting more search engine traffic, you can use Semrush's Site Audit feature (which actually gives you a health score of 100).
It also shows you a list of all errors and warnings (such as images without alt tags, broken links, long meta descriptions, etc.) on your site to fix them immediately to improve your search ranking.
Use this special link for a 30-day free trial on Semrush Pro account.
2. Semrush Guru Features You Don't Get in Pro Version
Here are some of the notable Semrush Guru Features you don't get in Pro Version but you also get them in Advanced version which is Semrush Business subscription .
Historical Data
Multitargeting Branded
PDF Reports
Additional Limits Compared to Semrush Pro
Now let's talk briefly about each of them so you will know why the Semrush Guru version is worth paying extra money for.
Historical data: Historical data is not available in the Semrush Pro version, but the Guru version provides historical data from the Domain Analytics and Keyword Analytics database. With this data, you can easily research keywords and domains on basic monthly data collected since January 2012.
Multitargeting: Semrush Pro gives you desktop top version ranking data only while you can get both desktop and mobile version ranking data in Semrush Guru- version. If you want to track your website's traffic sources accurately, you should go for Guru.
Branded PDF Reports: In the Semrush Guru version, you can use your own company logo to create PDF reports to make them look professional. If you partner with an agency or an SEO expert, you will find this feature super useful for branding purposes.
Extra limits compared to Semrush Pro:analysis from domain and keyword to projects, you get extra limits for Guru. SEMRush Pro offers only limited data while the SEMRush Guru version offers higher limits (such as making up 50 projects versus five projects, keeping up to 1500 keywords versus 500 keywords, 20 PDF reports versus 5 reports, etc.)
Use this special link to try 14 days for free on Semrush guru account.
Semrush Pro vs Guru: The Breakdown
Prices Here is the table of the prices and some breakdowns of the main features of Semrush Pro and Guru.
Semrush Pro vs Guru: which one is right for you?
Particularly suitable for all beginners and bloggers looking for Semrush basic plans, Semrush Pro can do almost everything from keyword research to competitive analysis to site audits.
Semrush Guru is the perfect option for in-house SEO experts, SEO enthusiasts who want in-depth data (such as historical data, desktop and mobile rank tracking data, and so on).
Put simply, Semrush Pro is an exceptional choice for freelancers, startups, and content marketing strategists on a tight budget, while Semrush Guru is a perfect choice for small businesses and agencies.
Can you convert the plans from Semrush Pro to Guru and vice versa?
Yes, you can. In fact, you can downgrade or upgrade any of the Semrush plans at any time. That means you can switch to Guru from Pro account or Pro to Guru account, or you can just cancel your subscription whenever you want.
In case you are not completely satisfied with Semrush you can get your money back as there is a 7 day money back guarantee.
So what are you waiting for? Give Semrush a try and start increasing your search traffic.
How to get started with Semrush?
Here's an easy step-by-step tutorial on how to get your hands on a Semrush pro account.
Step 1: Click on this special link to get your Semrush account for free for 30 days (worth $ 119.95). If you click on the link, you will be forwarded to the next page. Click the green button to claim your free trial.
You must now register by entering your email address and a password of your choice.
Step 2: You will now be redirected to the page similar to the following image, where you will need to enter your billing information.
Step 3: Enter your details (email, password and billing information) to use your Semrush Pro account completely free for the next 30 days.
As soon as you click on the "Place order button", your Semrush account will be created without you having to pay anything.
Which of the 3 Semrush plans is right for me?
If you go through the above information correctly, you should now be able to easily choose the right Semrush plan for your SEO needs.
If you're not sure yet, I recommend the Semrush Pro starter plan for absolute beginners. It is the cheapest plan and you can do almost anything you can SEO to improve traffic and sales in search engines.
If you are an SEO agency or dealing with a few SEO clients, try Semrush guru account as it also gives access to historical data.
For larger companies with a large SEO budget, the Semrush business plan is the perfect choice. You can also involve your team to access all of your Semrush data, along with access to product listing ads, which is essential if you want more leads and highly profitable keyword information.
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