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Moz vs SEMRush A Fair Comparison of a Full-Time Blogger

Moz vs SEMRush A Fair Comparison of a Full-Time Blogger

 A Fair Comparison of a Full-Time BloggerMoz vs SEMRush A Fair Comparison of a Full-Time Blogger

  • If you are a blogger or marketer, you should try and if you are a small business owner you can try Moz's SEO tool . Both tools offer a free trial period. So no risk.
  • Are you looking for a fair comparison between Moz and SEMrush? You are in the right place.
  • If you're looking for an all-in-one SEO toolkit, both SEMrush and Moz are great tools because they offer great features (at almost comparable prices).

So choosing the right SEO tool between them is definitely a daunting task. So let's talk in this post about their both features, prices, pros and cons etc. And the unique benefits so you can easily decide which one to choose.

Grab Your 30 Days FREE SEMrush Pro Account ($ 99.95 Value)

That said, we highly recommend trying both tools before investing your money. Here are the quick links to both trial versions of these tools (30 days free). So grab them and get a sense of both tools.

    What is the best SEO tool?

    SEMrush Pro

    Moz Pro

    Pricing

    $ 99.95 / month

    $ 99 / month

    Number of keywords tracked

    500 keywords

    300 keywords

    Number of pages crawled

    100,000

    100,000

    Is site audit available?

    Yes

    Yes

    Suitable for

    beginners, SEOs, bloggers, marketers and agencies

    Mostly SEO experts and SEO agencies

    Free trial version

    SEMrush 30 days free trial

    Moz 30 days free trial

    Let's review the details of Moz vs SEMrush review without much ado.

    Grab Your 30 Days FREE SEMrush Pro Account ($ 99.95 Value)

    1. Moz vs SEMrush: what's the BEST SEO tool for 2020?

    Moz vs SEMrush: Best SEO tool for 2020

    Moz vs SEMrush: Comparison of Features

    Moz is an advanced SEO toolset and their prices start at $ 99 / mo, which is supported by the largest community of SEOs, while SEMrush is an all-in-one SEO toolkit and their prices start at $ 99.95 / mo used by over 4 million people worldwide.

    While Moz and SEMrush are both SEO toolkits, SEMrush offers even more useful tools compared to Moz. So let's take a look at all the functions of SEMrush vs Moz first.

    List of SEMrush Features:

    • Organic research that makes it easy to find your competitors' best performing keywords, new competitors, analyze changes, and so on.

    • Domain Position Backlink, which allows you to perform deep link analysis of any website.

    • Keyword research tool helps you find the right keywords for SEO and PPC campaigns The

    • Traffic Analytics tool allows you to find the traffic of any website and follow their strategies.

    • Market Explorer helps you analyze new markets and niches.

    • Domain versus domain magic

    • comparison Keyword Tool that helps you find over 2 million keyword ideas.

    • Site Audit tool helps you monitor your site's health, find your site issues and resolve them

    • Social media tracker

    • Brand Monitoring

    • On-page SEO checker

    • Ad research tool to find the copies and strategies of your competitors

    List of Moz Features:

    • Offers own metrics like Page Authority (PA), Domain Authority (DA) and Spam Score that are extremely useful for all bloggers and marketers kids to analyze the popularity of a site

    • Better keyword volume and difficulty

    • statistics Save keyword that you can follow whenever you want

    • Track your keyword both local and national searches

    • listsrankingsSearch Visibility Score gives you a holistic view of how you rank for your keywords (great feature for SEO- nerds)

    • Audit function is excellent because you can easily find and fix all problems with the website

    • Offers recommend In order to improve your optimization on the page

    • The ability to create custom reports

    Grab Your 30 Days FREE SEMrush Pro Account ($ 99.95 Value)

    2. Major differences between SEMrush and Moz Rankings

    • In Moz Pro only 300 keywords are allowed, while you can track up to 500 keywords with SEMrush (with daily updates).

    • The SEMrush dashboard provides you with more data than Moz Pro

    . Let the debate between the two great tools SEMrush and Moz begin. If you've been blogging for a while and haven't been under the rock in the last few years, you may already be aware of two incredible SEO tools, Moz and SEMrush.

    These two SEO tools are absolutely worth every penny. They are so easy to use that even a non-tech savvy person will find it very easy to grow their rankings to make more sales and spy on their competitors.

    Overview of SEMrush dashboard (with advantages and disadvantages)

    This is what the SEMrush dashboard looks like;

    semrush overview

    As you can see from domain overview to backlink gap to position tracking above, you can literally perform almost any SEO related task with SEMrush.

    Benefits of:

    • SEMrush With 128,000,000+ domains and 120,000,000+ keywords in its 29 databases, this is the best SEO tool to improve your SEO strategy.

    • You will find almost every tool that helps you improve your SEO from keyword search to backlink analysis to keyword rank tracking. It covers everything.

    • This allows you to check Domain Vs Domain's statistics which is very useful to compete with your competitors.

    • You can follow your competitors and improve your own SEO ranking.

    • It offers more competitive data, and each keyword is backed by a long history, such as how popular it is, who used it, what its value is, and so on.

    • With the AdSense Publisher Report, you can find out exactly where your competitors are advertising.

    • You will get an estimate of how much your competitor may spend on AdWords compared to product listing ads (PLAs).

    • If you want to know how good or bad a website performs on Google, use the site audit tool from SEMrush and you will get all site problems.

    Disadvantages of SEMrush:

    • Even with the Moz Pro base plan, 2 users can access the same account (while SEMrush base plan only allows 1 user).

    • You can track up to 5 sites with Moz, while the SEMrush base plan only offers 3 sites overview

    Moz Pro Dashboard(With pros and cons)

    This is what the Moz Pro dashboard looks like;

    moz pro dashboard

    Moz Pro offers a lot of tools including keyword research, custom reports, site crawl, page optimization etc. (As shown above).

    Benefits of Moz

    • The analyzes and results that Moz offers are very detailed and useful.

    • Moz helps improve your search traffic, rankings and keyword visibility.

    • The spam score helps you to find possible spam links on your websites.

    • It offers a free 30-day trial so you can explore all of its features.

    • Moz pro helps you discover many high quality link building resources that can help you attract more traffic to your blog.

    • Useful community and forums. Having a problem using the Moz tools? Just ask your question in Moz forums and you will get great responses. If you are a beginner, what else can you expect?

    • Moz continues to update their tools and add more features to their list. This will certainly help SEO guys improve their SEO rankings.

    Disadvantages of Moz

    • It has many great features that are very useful. It may take a while for all functionality to be discovered when you first get started. Once you find out, it will be a lifesaver.

    • The price starts at $ 99. At the same price, you can get a lot more features from SEMrush.

    SEMrush Pricing Pricing

    SEMrushplans start at $ 99.95 per month and go up to $ 399.95. You can save up to 16% if you go with their annual plans.

    SEMrush pricing

    Want a 30-day free trial of SEMrush?

    Price for

    Moz Pro Moz Pro's pricing plans start at $ 99 per month and go up to $ 599 per month. You can save up to 20% if you pay annually.

    Moz pricing plans

    Want a free 30-day trial of Moz?

    Click here to get 30 days FREE trial of Moz Pro (worth $ 99)

    Keyword Research Overview of SEMrush vs Moz


    3. This is what the keyword research tool on SEMrush looks like

    keyword overview semrush

    As you can see above, you will find a lot of keyword data including search volume, paid search data, CPC, keyword suggestions, keyword trends.

    You will also find there;

    • Keywords by phrase (with volume, CPC, SERP)

    • Related keywords (with volume, CPC, SERP)

    This is what Moz's keyword tool looks like;

    keyword overview moz

    As you can see above, you get keyword data including monthly volume, keyword difficulties, organic CTR, keyword suggestions and SERP analysis.

    Site audits Overview of SEMrush vs Moz

    This is what the site audits look like in SEMrush;

    semrush site audit tool

    As you can see above, you can get a full health score from your site along with;

    • Erros

    • Alerts and

    • Notices

    It also gives you suggestions on how to improve your website to solve all problems of your site health score for better SEO performance.

    This is what the site audits look like in Moz Pro;

    site crawl moz

    Similar to the SEMrush site audit tool, Moz Pro also offers a site crawling tool that makes it easy to find and fix all your site issues including missing H1 tags, alt tags, long URLs and so on.

    Moz vs SEMrush backlink analysis overview

    This is what the backlink analysis tool looks like in SEMrush;

    neil patel backlinks

    You can find all of your competitors' backlink resources (along with new and lost links) as seen above.

    This is what the Link Research looks like in Moz Pro;

    link research moz

    The Moz Link research tool also provides you with comprehensive data where you can discover a site's link along with new and lost links.

    Why use SEMrush?

    SEMrush is your all-in-one SEO tool that helps you find profitable keywords and crush your competitors by spying on their keywords, backlinks, traffic and ad strategies.

    If you want to outperform your competitors, this is the only tool we recommend.

    We have been using it for the past 4 years and are very satisfied with the results so far. Not only has SEMrush helped us grow our site rankings,rankings search traffic by 15% within 30 days, but it also helps us analyze our keyword well.

    SEMrush databases are updated very often and that is the only reason why you get accurate data.

    If you're looking for the RIGHT tool under Moz vs SEMrush and looking for a better tool to know which keywords your competitors rank for along with their traffic, backlink sources etc. - SEMrush is the perfect tool for you. Here are some key advantages of using SEMrush over Moz Pro.

    1. In-depth backlink

    analysis You can easily perform a deep backlink analysis with SEMrush. Backlinks are votes, the more you have the better your ranking. But you need to find a way to analyze backlinks from your competitors in depth if you want to discover some link building strategies, here this tool will help you!

    You can perform in-depth analysis and know what kind of links refer to your website. It is an effective backlink checker that helps you check incoming links, how authoritative it is, and so on.

    The report helps you improve the quality of the backlink you receive and also discover new sources of referral traffic. Here is a simple screenshot that tells you how to perform backlink analysis with SEMrush in this Moz Vs SEMrush comparison.

    Here are the few things this tool will help you with:

    • You can know if the received backlinks are genuine or spam.

    • You know from where you were referred.

    • You get all the information from where your competitors are getting strong and authoritative backlinks.

    2. Find the best performing keywords in ANY niche

    Finding profitable keywords is now easy with SEMrush. Go to the SEMrush dashboard, you will find the "keyword research" tab on the left. Enter the keyword and it will give you a detailed list of all keyword ideas along with the monthly search volume.

    Do you want to find keywords with less competition? This is the right tool to find the most profitable keywords in any niche. Find out how to collect profitable keywords with SEMrush. SEMrush undoubtedly offers you the best features to find gold keywords no matter what niche you are in. Not only that, you get full details on what keywords to use, including their monthly search volume.

    In addition, their "Phrase Match" report gives you a full analysis of the CPC of the keyword you're targeting, along with the monthly volume and trend of that particular over time.

    It also gives you a list of all the organic search results that are at the top of Google. So that you understand whether you continue to focus on using the keywords you are targeting or not.

    Here are the few things you can get:

    • It gives the full list of the best keywords related to your niche.

    • You can explore keywords that are region specific.

    • It displays both search terms and phrases. You may also know other related keywords.

    3. Find advertising opportunities

    There are sites that pay for the traffic you get through Google Adwords. If you could find those companies, you can make money by suggesting them to place their ads directly on your site.

    SEMrush looks at all the keywords you rank for, then identifies and advertises companies that advertise based on those keywords.

    Here's what you can see in the graph:

    • Domain: This is the website that pays for the traffic.

    • Common Keywords: They bid on these keywords that you happen to rank for.

    • Advertising Keywords: They target these keywords.

    • Ad traffic: The traffic generated by these ads.

    • Ad Traffic Price: The cost of generating this traffic.

    So start by looking for some relevant companies and approach them to know if they are interested in placing ads on your site. If they spend a lot of money on keyword ads that you already stand for, that will be a huge benefit to you.

    Grab Your 30 Days FREE SEMrush Pro Account ($ 99.95 Value)

    4. Here are some more ways SEMrush can help you.

    SEMrush is an all-rounder SEO package tool. If you want to crush your competition, this is the tool you should try first. And the better? It doesn't cost you much.

    By paying $ 99.95 per month, you can find up to 500 keywords every month and access all of the following features that make SEMrush one of the most affordable SEO tools.

    Spy on Your Competitors' Keywords: This tool is primarily used to spy on your competitors, whether it's finding their backlinks, checking their website traffic and even their top-performing keywords. This makes it easy for everyone to better understand their competition and target audience. Knowing your competitors' keywords puts you way ahead of any niche.

    Discover your competitors' advertising strategies: If you focus on using ads to boost your traffic, leads and sales, test the waters first. If you want to do it without spending money, use SEMrush to check out your competitors' and strategies.

    Use Site Audit to Find and Fix Your Site Problems: One of the main reasons we love SEMrush is that it offers Site Audit functionality. This will help you easily find and fix all your website problems. The great thing is that it shows you how much "health percentage" your site has (along with the issues it has). So you can improve it every time by fixing your website issues like crawling problems, images without alt tags, long title or meta description, too many internal links etc. Position tracking

    tool: everyone wants to know how their keywords perform well in search results, but most of us don't know how to follow them. If you want to track a keyword rank, you can do that with SEMrush. You can also import all your data into your emails so that you can access it at any time and make the necessary improvements.

    Create Projects: The SEMrush Projects feature allows you to create projects by including your blog's domain information. Once you have created the project with your existing blog domain, SEMrush will automatically collect all of its data and give you daily reports on keyword positioning, daily search traffic etc. This can be so helpful in improving overall search engine traffic and ranking of your website.

    Try SEMrush free for 30 days

    Why use Moz Pro?

    Moz is SEO software that allows you to unlock all kinds of keyword page recommendations, link building capabilities statistics,, crawl errors, online brand mentions and much more.

    If you take your blog or business seriously, invest in powerful SEO tools to automate tasks that normally take hours. One is Moz Pro, a comprehensive SEO software suite with various SEO functionalities.

    It offers both basic and advanced research tools such as keyword research tools, an SEO keyword generator and link analysis that provides detailed data about your inbound links and link quality to improve your search engine optimization.

    So in this review of Moz vs SEMrush, let's talk first about the features of Moz Pro so you know if that's a good tool for investing or not.

    1.Link analysis With Moz Pro

    you know where the most powerful backlinks come from. This tool helps you identify online listings of your company.

    Sometimes your website is mentioned in a blog post, but the blogger was unable to link back to your site. With this tool, you can see all your unlinked listings on the internet. You can even know how many people are talking about your blog.

    The Brands and Listings section visually charts all of your site's listings in one place.

    2.Research

    Keyword oz's new Keyword Explorer tool helps determine the keywords to use for SEO. For this purpose, Moz has intelligently created four metrics, namely Volume, Difficulty, Probability and Potential.

    • Keyword Volume: It's the number of times the keyword is searched monthly.

    • Keyword Difficulty: Based on domain authority and how many backlinks and social shares your competitors have, it shows how hard it will be for you to rank well for that keyword.

    • Keyword capability: In addition to regular search results, you can see things like ads and SERP features appear on the front page of Google. As more and more functions crowd out the front page of SERPs, so will the lower organic CTR .

    • Keyword Potential: A higher number means a better chance of scoring well in the keyword SERPs. Thus, a keyword with a higher potential score usually has a strong search volume and lower competition.

    Moz does estimate which keywords have led to your page visits. If your site isn't on the first page or top 3 places, you need to know the reasons to work on it. And this tool provides valuable insights into those who reach the top page.

    It mainly focuses on the page authority and the domain authority to assess your competition.

    3. Open Site Explorer

    Open Site Explorer is one of the most popular tools from Moz. However, in order to access the best features, you must be a paying subscriber.

    Here are a few things you can analyze with this tool.

    • It shows spammy sites linking to your website.

    • You can learn what keywords the site may rank for. It analyzes the phrases and terms most commonly used as anchor text to link to the specified URL or domain.

    • To maximize link building, target the best pages. You can see top pages on this domain according to Page Authority.

    • You can find broken and unlinked phrases on your website.

    Here are some more great things you can do with Moz tools.

    Moz Analytics: Do you want to improve your search traffic, rankings and keyword visibility? The Moz Analytics tool is exclusive to you. It helps you monitor your site, track your current keyword rankings, and see what your competitors are doing. A perfect tool for all levels of bloggers looking to improve their search visibility.

    Competitor Ranking: You can track the rankings of keywords from over 200 countries and easily discover who your best competitors are and compare their ranking performance. This will help you easily catch up with your competitors in every SEO aspect.

    Mobile Ranking: This is a newly added feature from the Moz Pro team. This helps you to easily analyze all your mobile rankings. You can also compare all mobile Vs desktop rankings and you can also easily follow your "mobile friendly" tags. If your site is not yet mobile responding, you should do it first. Otherwise, both your search rank and traffic will eventually drop.

    Find: Link Capabilities With Moz Pro, you can also easily discover unlinked listings, recover broken links, find competitive link options, and get site contact information from any of your competitors' websites. This will help you discover many sources of link building so you can attract more visitors to your blog or site. Their Open Site Explorer helps you easily discover the Domain Authority (DA), Page Authority and page link metrics etc functions of any domain you enter in seconds.

    Crawling Test Tool: You can crawl any website to find errors, HTTP status codes, and other useful data. You can explore up to 3000 links on each URL. You can also export this report to your emails. If you want to identify your site issues, be it duplicate content, missing titles, crawling issues etc., this tool will help you get information instantly.

    Fresh Web Explorer: do you want to know who is linking to whom? One of the easiest ways to increase your search traffic is to get more links. Analyzing your competitors' keywords and links gives you a reasonable advantage of where you can find opportunities to build quality links for your sites. This tool helps you analyze mentions of your blog, competitors and keywords.

    Rank Tracker: To improve your search rankings, you first need to know where your pages are currently in Google search results. By knowing your keyword rankings, you can easily set goals to improve their rankings. This tool helps you get instant reports on where your pages are on Google for each keyword.

    On-Page Grader: On-page SEO is key to building a high trafficked website. Unfortunately, most bloggers are doing it all wrong. This is where Moz On-page grader comes in handy. It instantly checks your SEO on the page and gives you great insights into customizing your pages for higher search engine rankings. Sounds great right? The On-Page Grader assesses your web pages on more than 30 criteria and then ranks recommendations by importance and difficulty.

    Keyword difficulty and SERP analysis tool: Anyone who does SEO for a while knows the importance of keyword research. When you find new keywords to increase your traffic, it is important to know the difficulty. Otherwise, you will waste time and money choosing the wrong keywords that are highly competitive (and impossible to rank). Fortunately, Moz's keyword troubleshooting tool allows you to choose the right keywords to minimize your time and effort and maximize your results.

    Spam Analysis: Again, this is yet another newly added feature on the Moz Pro tool. The spam score helps you to find possible spam links on your websites. Once you find and restore those links, you will notice your traffic increasing. You can also avoid penalties from Google and thoroughly check your site for harmful links.

    PageChecklistOptimization: Did you know that Moz Pro started giving an optimization checklist to improve your website's ranking? You can easily improve your page or message rank by using Moz's custom SEO recommended checklist. Even if you are an SEO beginner, you will find it very easy for you to improve your SEO rankings.

    Moz also offers free tools such as Open Site Explorer (to identify link building opportunities), Followerwonk (to track twitter accounts), MozBar (to conduct keyword research and page analysis) and MozCast (to track daily Google rankings changes hold).

    Grab Your 30 Days FREE SEMrush Pro Account ($ 99.95 Value)

    5. Are Moz tools worth paying for?

    We have been using Moz tools for a long time and we are quite satisfied with the tools they offer. Each tool stands out from the others, you can access most of their tools simply by logging into your Moz account after logging in. They are worth your money if your goal is to take your SEO optimization to the next level.

    Verdict: If you use content marketing to grow your online business and website traffic, you should try Moz tools. They help you correctly optimize the content of your website to grow your search traffic.

    Click here to try Moz FREE for 30 days

    Step-by-step guide to get SEMrush pro account for 30 days for free

    Step 1: Click on this special link to get your 30 days SEMrush account for free (worth $ 99.95 and you get free via the link).

    You must now register by entering your email address and any password of your choice.

    SEMrush register details

    Step 2: In this step, you will now be redirected to the page that looks something like this, where you will need to enter your credit card information to access SEMrush.

    semrush 30 days free trial

    Step 3: In this last step, make sure to enter your details (email, password and billing information) to get your SEMrush Pro account completely free for the next 30 days (which is worth $ 99.95)

    Once you click the ClickPlace Order Button, it will create your SEMrush account without charging you anything.

    Is the SEMrush tool worth paying?

    This SEMrush VS Moz review was done to give you whether both of these tools are worth paying or not. So yes, it's worth every penny. We're not exaggerating, but try SEMrush for free for 30 days and let us know. You will not regret it.

    Verdict: SEMrush is the # 1 tool that is highly recommended by the majority of SEO experts. If you're on a tight budget and want access to an SEO tool that allows you to do almost anything from keyword searches to spying on your competitors' backlinks, give it a try.

    View more SEO tools:

    FAQ Sections around Moz and SEMrush

    Here are some useful questions about SEMrush Vs Moz.

    What is SEMrush used for?

    Trusted by millions of people worldwide, SEMrush is used for SEO, PPC and SMM projects that offer over 40 advanced tools. You can find your competitors' traffic sources, rankings, social media results, perform site audits, find better keywords and so on.

    How much is Moz worth?

    Moz offers FOUR pricing plans for $ 99, $ 179, $ 249, and $ 599 per month. With annual billing, you get a 20% immediate discount on four subscriptions.

    Who Owns Moz?

    Moz was founded in 2004 by Rand Fishkin and Gillian Muessig. After working with Moz for 17 years, Rand Fishkin left Moz and launched a new startup called "SparkToro".

    What is Moz pro?

    Moz Pro includes premium plans offered by Moz that are priced at $ 99, $ 179, $ 249, and $ 599 per month. All Moz Pro plans include 1-on-1 onboarding and 24-hour online support.

    What is the Moz rank?

    Moz Rank estimates the linking authority. You can download their free MozBar to quickly assess the chances of ranking with Page Authority (PA) and Domain Authority (DA) scores.

    What are the best SEO tools from the SEMrush Moz and Ahrefs?

    SEMrush is the best money-for-value SEO toolkit because it offers more than 40 tools in one place. Moz is backed by a huge SEO community, while Ahrefs offers excellent keyword data. All three tools cost you the same way since their pricing starts at $ 99 / month.

    Final Thoughts: Moz vs SEMrush SEO Tool for 2020

    We know choosing one tool under SEMrush vs Moz is very difficult as they are both great SEO tools. They have their own unique features and have unique price tags.

    Moz and SEMrush are both perfectly optimized SEO tools and provide excellent features to their clients. If you are a small business owner, we recommend Moz because of the features it has. If you are a blogger and marketer, give SEMrush a try, you will find it essential to grow your search traffic.

    Choosing one from Moz vs SEMrush has nothing to do with your budget, the Moz tools starter pack starts at $ 99 per month, while SEMrush costs $ 99.95 / month.

    Before we draw a conclusion about which SEO tool to use, we highly recommend trying them both (Moz and SEMrush).

    So what are you waiting for? Try them for free and let us know the most suitable tool for your SEO in 2020. We hope you liked the SEMrush vs Moz comparison. If you have any further questions, let us know in the comments.




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